2MAG LTD
London — your counterparty
The company you sign with. Strategy, account management, media planning and reporting for UK and international clients.
- Registered
- England and Wales
- Invoicing
- GBP
- Languages
- English, French
- Site
- 2mag.uk
About 2MAG LTD
A London agency with a workshop behind it.
2MAG LTD is the UK arm of a group that has been building, printing and running campaigns since 2013.
Strategy and account management sit in London. Everything that gets made — sites, content, campaigns, stands — is produced by our own studio in Casablanca. No middlemen, no subcontracting chain.
2013the year the studio opened its doors
7,000+projects delivered since then
4.9/5across 67 Google reviews
Where we came from
Thirteen years, one direction.
The agency grew the way its clients did — one problem at a time. Pick a year.
2013
The beginning
A small studio in Casablanca
2MAG started as a handful of people building websites and printed material for local businesses. The rule from day one was simple: whatever we sell, we make ourselves.
That rule shaped everything after it — hiring developers instead of briefing freelancers, buying presses instead of reselling print, and keeping every discipline in the same building.
- Web design
- Brand identity
2016
Going 360
The workshop opens
Clients kept asking for the physical half of their campaigns — a stand for a trade show, signage for a new store, packaging for a launch. Rather than pass it on, we built the capability in-house.
It is still the thing that separates us from most digital agencies: a campaign can leave here as a landing page and a five-metre exhibition stand.
- Stands
- Signage
- Packaging
- Street marketing
2019
Industrial accounts
DS Smith and International Paper
Two international packaging groups brought us in — and stayed. Both are still clients today, which is the number we care about most.
Working with organisations of that size forced a change in how we operate: proper project governance, documented processes, and reporting a procurement team can sign off.
- Multi-site accounts
- Reporting frameworks
- Long-term retainers
2021
Scale
Transport, industry, retail
Multicerame, Sandra Transport and Julia Trans joined the same year, all three on long-term engagements that are still running.
By this point the team was handling web, SEO, media buying, social and production for hundreds of brands at once, which is where the current structure — specialist units rather than one general pool — came from.
- SEO at scale
- Paid media
- Content production
2023
Specialisation
Specialist units spin out
Some disciplines had outgrown the general agency, so they got their own names, teams and clients — video, short-form social, product, and an internal lab for tooling.
They still share the same studio and the same standards, which means a 2MAG client can call on any of them without a new supplier onboarding.
- Azuleo
- Postra
- Swiprod
- TikTokers Agency
- 2MAG Lab
2025
Generative search
We start optimising for answers, not just rankings
Buyers began researching inside assistants instead of search results. We built a practice around it: measuring how often each engine names a brand, working out what it reads to decide, and giving it better material.
It is now a standard part of every search engagement, alongside classic SEO rather than instead of it.
- GEO
- Structured data
- Answer tracking
2026
Today
2MAG LTD, London
The UK entity exists so British clients get a British counterparty: a company registered here, contracts under English law, invoices in sterling, and someone they can meet without a flight.
The production capacity behind it is the same one that has delivered 7,000 projects and 1,900 websites since 2013.
- UK contracting
- English and French
- Same time zone
How we work
Worth knowing before you brief us.
What you can expect
- A dated plan, not a vague roadmap. You know what lands and when, and you approve at fixed checkpoints.
- The people doing the work in the room. No pitch team who disappears after signature.
- Reporting on money. Leads, revenue and cost per acquisition first; impressions only when they explain something.
- Your accounts stay yours. Ad accounts, analytics, domains and code are in your name from the start.
What we won't do
- Promise rankings by a date. No one controls the algorithm. We commit to the work and the direction of travel.
- Bill a percentage of your media. Flat fees, so our advice on spending less costs us nothing.
- Lock you into a platform we own. Standard WordPress, standard code, exportable everything.
- Take a brief we think is wrong. If the budget cannot reach the objective, we say so before you sign.
The structure
Two companies, one studio.
Nothing is hidden behind a holding company you cannot look up. Here is exactly who you contract with and who does the work.
2MAG
Founded 2013 — digital, print, events
2MAG SARL AU
Casablanca — the studio
Developers, designers, SEO specialists, media buyers, video crew and the print and stand workshop. Permanent staff, one building.
- Since
- 2013
- Output
- 1,900 websites built
- Hours
- Same time zone as London
- Site
- 2magency.com
Specialist units
Disciplines that outgrew the general agency and now run their own teams. Available to 2MAG LTD clients without a separate supplier process.
- AzuleoDigital products and platforms
- PostraContent and publishing tools
- Ai2MAGAI-driven marketing
- TikTokers AgencyCreator and short-form campaigns
- SwiprodVideo and film production
- 2MAG LabInternal R&D and tooling
Who is behind the work
Nine disciplines, all in-house.
You are not buying a project manager who forwards your brief elsewhere. Every role below is a permanent member of the studio.
Strategy
Scoping, positioning and the plan your budget has to fit.
UX and UI design
Interfaces prototyped and tested before development starts.
Development
WordPress, WooCommerce, Shopify and custom front-end work.
SEO and GEO
Technical audits, content architecture, structured data, answer tracking.
Paid media
Google, Meta, LinkedIn and TikTok accounts, managed weekly.
Content and copy
Articles, landing pages and campaign copy in English and French.
Video and photo
Shoots, editing, motion design and construction time-lapse.
Social media
Calendars, short-form production and community management.
Print and fabrication
Presses, finishing and the workshop that builds the stands.
The number that matters
Clients who never left.
Anyone can show a logo wall. The harder question is how long those logos stayed. These accounts are still active.
DS Smith
Packaging group — digital and production support across sites
Since 2019
International Paper
Paper and packaging — campaigns and printed material
Since 2019
Multicerame
Building materials — web, content and retail signage
Since 2021
Sandra Transport
Logistics — digital presence and lead generation
Since 2021
Julia Trans
Transport — brand, website and campaigns
Since 2021
- Decathlon
- AXA
- Nestlé
- Kia
- DeFacto
- Fondation Saham
The practical part
Working with a UK company.
- Legal entity
- 2MAG LTD, registered in England and Wales
- Contracts
- English law, standard terms sent with every proposal
- Invoicing
- Sterling, 30-day terms, VAT handled in the UK
- Notice period
- 30 days on monthly retainers — no annual lock-in
- Meetings
- In person in London, or video at your usual hours
- Data and access
- Your accounts, your domains, your code — transferred on request
Come and see how we work.
Tell us what you are trying to move and we will tell you honestly whether we are the right agency for it — and what it would take.
